Practical Works is an organizational and leadership consultancy started by Cap Watkins. After years spent nurturing teams and managers, Practical Works was founded to bring learnings from companies like Amazon, Etsy and BuzzFeed to other teams, managers and leaders across Tech.
I believe that consulting should, like work, be approached as pragmatically as possible. With that in mind, here are my promises to the people I work with:
I believe that any process should exist to serve people, not the other way around. Many consultancies have a tendency to apply their process for the sake of applying their process. I know that every organization, team and individual’s struggles are unique, and carefully scope solutions to meet those needs.
While I obviously love establishing deep, long-term relationships with people, teams and companies, that is not my primary goal. Instead, I approach every one of my relationships with the desire to give people tools and training that makes my involvement irrelevant. I'm never prouder than when I end a contract because I simply am no longer necessary.
This means no confusion over what you’re paying and what you’re paying for. Unlike other consultancies and coaches, I put my pricing on this website (with the exception of very large, long-term projects that I need time to scope out), making it easy for you to know right away whether or not to reach out.
Getting career coaching as an individual can be tough to afford, particularly in the early stages of your career (when arguably you need help the most!). I believe coaching should not exist solely for executives, but should be available to as many people as possible. Starting with reduced-cost monthly office hours, I will always look for ways to provide support to people across all levels and economic situations.
I believe that there is a severe lack of practical leadership and career advice being shared on the Internet. I promise to share things I learn along the way, providing practical tools and guidance as openly and broadly as possible.